Category Archives for "Mini Courses"

Facebook Visibility: Introduction

So, what to expect: What I’ve done is broken this up into 4 sections. Lesson 1 – Why Facebook? Lesson 2 – Improving Your Personal Profile Lesson 3 – Groups Lesson 4 – Video   Congratulations! If reading this right now it means you’ve made the decision to be visible. To be seen. To have […]

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Facebook Visibility: Lesson 1 – Why Facebook?

Facebook Stats Did you know around 1.32 billion people are considered daily active users on Facebook?* Or that 42% of marketers report Facebook as being critical or important to their business?* Facebook is a HUGE player in the social media marketing realm, second only to Instagram…which they currently own.     What IS visibility & […]

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Facebook Visibility: Lesson 2 – Improving Your Personal Profile

Now that you’re done with the Lesson 1 homework. I’m betting you’ve noticed quite a few patterns and are ready to get your personal profile jazzed up a bit. Lesson 2 is all about me giving you some tips and tricks you can use to make your personal profile stand out. The goal here is […]

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Facebook Visibility: Lesson 3 – Groups

Now we’re gonna be talking about Facebook groups. Groups are a GREAT way for you to get clients and get people to Know, Like, and Trust you.       Finding Groups The very first thing you need to do is find the groups where your ideal clients would ACTUALLY hang out. The easiest way […]

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Facebook Visibility: Lesson 4 – Video

Do you know the fastest way to develop Know, Like, and Trust? Video!     What IS Know, Like, and Trust? Know, Like, and Trust is like Marketing 101. If you want people to feel safe and secure making a purchase from you it’s where you need to focus most of your energy. Just imagine…. […]

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Facebook Visibility: Final Words

As a final note I just want to remind you that consistency and authenticity are key! So, once you start using these methods Don’t Stop!   Though, it may not be feasible to post to your personal profile three times a day AND spend an hour a day seven days a week posting in groups […]

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Lesson 3: What to Create?

The net biggest hurdle is deciding exactly what type of items you are going to design.  A baby blanket, a sweater and a pair of gloves are three very different projects which will require very different skills and approaches. I started out with my first self published pattern for a scarf.  I now can whip […]

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Lesson 2: Find Your Muse

My Business Architypes are Explorer, Muse and Advocate.  This means I love to learn and experiment with techniques and textures, I yearn to inspire others to artistic endeavours and I always look for the WIN WIN option in any scenario. So it may come as no surprise that I have ideas falling out of my […]

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Creating a Knitting or Crochet Pattern: A Mini Course

Are you a designer longing to create your own knitting or crochet patterns but don’t have a clue where to start? Have you beaten the fear of failure and your urge to create has become something you can no longer ignore, or push away? Grab yourself a cup of tea, or your favourite tipple, and […]

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