Why Online Visibility is Imperative for Entrepreneurs

Did you know that around 1.32 billion people are considered daily active users on Facebook?2 Or that 42% of marketers report Facebook as being critical or important to their business?3 Facebook is a HUGE player in the social media marketing realm, second only to Instagram…which they currently own. That means, if you’re a creative entrepreneur, […]

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The Role of a Tech Editor

There are many indie knitting and crocheting Designers in our Yarny World these days, each with their own way of doing things. The job of a Tech Editor (TE) is to check their patterns to make them as concise and easy to use as possible. It doesn’t matter how many time a Designer checks over […]

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My Top 6 Apps to Make your Instalife Easier

Here I’m sharing the apps I have found particularly useful in boosting engagement for my Instagram account.  It’s still a fairly new account and I’m feeling my way so if you have any favourite apps please share them in the comments below. I’m not a marketing genius and photography has never been my strong point, […]

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Should I Offer Free Postage, Include it in the Price or as Separate Fee?

This time around our question can from Yarn Academy facebook group from Beth Higgins. Should I include the cost of postage in the price of my items? This is a toughie  as there are so many different questions you need to answer before you can make a decision.  This will definitely be a choice that […]

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Urgent Vs Important

The Eisenhower Matrix, also referred to as Urgent-Important Matrix, helps you decide on and prioritize tasks by urgency and importance, sorting out less urgent and important tasks which you should either delegate or not do at all. its a process I use, not as often as I should, when everything feels too much. Dwight D. […]

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I Can’t Do It All At Once!

No you are right you cannot do everything all at once.  Don’t beat yourself up for wanting to make everything happen for your business all at once.  You must slow down, give yourself a break.  It is impossible to multitask to that extent. Mailing lists, websites, pattern writing, dying, drying, blocking, editing, networking, publishing, promotion…  […]

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Staying on Target for Your Business

This week I’m sharing my thoughts on how to find where you should be spending your time to grown your business and not get bogged down in the nonsense.  As this is such a large topic this is a highlight of the areas to consider with more details in the linked blog posts. Part of […]

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