Category Archives for "Business Skills"

Niche Down Interview: Michelle White

This week I’m talking a LOT about how finding your niche will help your yarn business grow.   I’m really excited to bring you the first of three interviews with Yarn People who have already identified their niche, how they came to this point and what they are moving on to next. Welcome Michelle tell […]

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Media Diary: October 2018 Special Days

  [MM_Access_Decision access=’false’] If you’d like to read more about preparing patterns, blog posts, tutorials or colour ways to tie in with different ‘special dates’ in the calendar, read our Easy PR Series. The month of October is the special month for… : [/MM_Access_Decision] [MM_Access_Decision access=’true’] If you’d like to read more about preparing patterns, […]

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Niche Down Interview: Anna Funnell

This week I’m talking a LOT about how finding your niche will help your yarn business grow.   I’m really excited to bring you the first of three interviews with Yarn People who have already identified their niche, how they came to this point and what they are moving on to next. Welcome Anna tell […]

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Livestream: Finding Your Niche

Every Friday I run a livestream at 1pm GMT.  This weeks I was discussing the importance of Finding Your niche.  We also got to grips with some definitions live during the session.  Tweaking wording and descriptions and seeing just how many folk already have a niche.  What was surprising was that several of you have […]

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Advantages and Disadvantages to Working with a Niche

This week I’m talking a LOT about how finding your niche will help your yarn business grow. However to keep things real I’m also sharing here a couple of the disadvantages to niching down. By definition, a niche market is a subset of a market on which a particular product is focused. Niche marketing defines […]

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Open Submission Calls ~ 20 Sept

​Getting your design into a magazine is not Impossible – so GO FOR IT and make a submission this month. Let’s see whats out there this week….. Submission Calls: 20 Sept 2018 Click on the Publication titles to open a summary of the submission call; the buttons link through to the Ravelry posts for full […]

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Livestream: Ways to Promote Outside Facebook

Every Friday I run a live stream at 1pm GMT.  This week I answered a question from a Yarn Academy member about ways to promote your work outside of Facebook Groups. In addition to the information in this live stream Karen and I also covered this topic, for real world options in our Mythical Makers […]

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Find Your Focus Challenge 2018

​Introducing the 5 Day Find Your Focus Challenge​Next month, ​October 2018, I will be running a challenge to set you up for a fantastic, focused 2019.We’re not just talking your business goals, but some personal ones too. ​For anyone who struggles to decide what to work on next Or forgets why this task was supposed to […]

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Open Submission Calls ~ 13 Sept

​Getting your design into a magazine is not Impossible – so GO FOR IT and make a submission this month. Good luck to everyone!Submission Calls: 13 Sept 2018Click on the Publication titles to open up a summary of the submission call; the buttons link through to the Ravelry posts for full details. Knit Picks (Sept 24) […]

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Joint Ventures in Yarn

There are several ways we can collaborate with other designers, dyers, LYS’s and magazines. From kit production, to regular pattern submissions to independent custom work. Each will have some of their own implications and all should include a level of traded value (whether in skills, produced items or training). Its much easier to keep track […]

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