If you are not sure why its so important to be visible on the interweb check out my earlier article “Why Online Visibility is Imperative for Entrepreneurs”.
Here are my top 7 tips on ways to be seen.
This doesn’t necessarily mean be a jerk. Express opinions that are true to you that are NOT popular. That way you’ll draw your fans in closer and push away the haters.
Use Your Personal Profile
Though Facebook frowns upon people using their personal profiles for business reasons it isn’t ALL verboden. Use your personal profile to showcase your unique personality.
Post several times a day and remove posts from your timeline which get no love. (Less than 10 comments – unless it’s promotional).
When people come to your page they’ll see it’s poppin’ and want to join the party.
Create Awesome Graphics
Check out free apps like Canva.com to create custom graphics that will blow people’s socks off. It’s great for quote graphics or making stock images your own, has cool fonts, templates, and is just an all-around great tool to get started with. Plus, did I mention that it’s free and WAAAAAY easier to learn than Photoshop?
Get More Friends
If you want more reactions, comments, and activity on your page or profile, you’ll need more friends! The Facebook algorithm is not as kind to someone with 100 friends as it is with someone who has 5000. But how do you get more friends, well…..
Ask short, open-ended questions (the ones that require a longer answer than ‘yes’ or ‘no’).
And do it on a regular basis!
People will start looking for your questions.You can draw inspiration from ANYWHERE. Keep them consolidated in a spreadsheet or note app so that you can mark which ones you’ve already asked.
(Secret: No one’s going to remember what you asked in 6 months…so recycle those babies.)
Join groups where your ideal client would hang out, you have defined your ideal client right?
And once you’re there…don’t be a wallflower.
Comment on posts and friend the people who like and comment on your posts. Just think, these people are VOCAL. Once they see the amazing stuff you have on your personal page they’re going to be bursting at the seams to leave reactions and comments.
Be of Value
Always, always, always share what you know.
And don’t be afraid to give your best stuff away for free.
People are not going to be able to cobble together your paid course based on individual posts, quotes, observations or comments. Fear of giving away too much for free is based in a scarcity mentality.
All they’ll ACTUALLY think is “Wow, if THIS is what they’re giving away FOR FREE I can’t even IMAGINE what their paid products are worth.
So get out there and start making waves in Facebook!