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Niche Down Interview: Michelle White

This week I’m talking a LOT about how finding your niche will help your yarn business grow.   I’m really excited to bring you the first of three interviews with Yarn People who have already identified their niche, how they came to this point and what they are moving on to next. Welcome Michelle tell […]

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Niche Down Interview: Anna Funnell

This week I’m talking a LOT about how finding your niche will help your yarn business grow.   I’m really excited to bring you the first of three interviews with Yarn People who have already identified their niche, how they came to this point and what they are moving on to next. Welcome Anna tell […]

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Advantages and Disadvantages to Working with a Niche

This week I’m talking a LOT about how finding your niche will help your yarn business grow. However to keep things real I’m also sharing here a couple of the disadvantages to niching down. By definition, a niche market is a subset of a market on which a particular product is focused. Niche marketing defines […]

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